BMW has franchises all over the world which made working with multiple creative agencies, dealers and internal employees across seven countries hard to keep up. BrandMaster's platform combined with CHILI publisher ensures dynamic workflows between their central marketing and dealers. Discover how the seamless sharing of assets from one single location increases the chances of dealers using on-brand material.
During this webinar recording, Ola Norman, Global Account Manager at BrandMaster, will show how Smart Templates are used to protect the BMW brand.