Acquia
Acquia, a leading Digital Experience Platform (DXP) provider, partners with CHILI publish to empower brands with effortless creative automation. The Acquia DAM Connector for CHILI GraFx bridges the gap between asset management and graphic production, enabling users to create high-quality, on-brand content at scale.
Boosting Acquia’s Offering with CHILI GraFx
Acquia's groundbreaking partnership with CHILI publish has resulted in the development of the Acquia DAM Connector for CHILI GraFx. This integration seamlessly connects Acquia DAM with CHILI GraFx's creative automation engine, allowing users to access and utilize brand-approved assets directly within GraFx Studio.
Leveraging CHILI GraFx's new Connector Framework and Acquia DAM's API has simplified workflows, while ensuring brand consistency and enhancing multichannel productivity.
- Effortless Asset Access: Direct access to approved digital assets from Acquia DAM within GraFx Studio, eliminating manual transfers.
- Metadata Preservation: Maintaining asset metadata and user permissions for brand consistency and compliance.
- Simplified Workflows: Streamlined processes for faster content creation and enhanced collaboration.
- Scalable Personalization: Enabling the production of personalized, localized content at scale.
Key Benefits for Acquia Customers
The Acquia DAM and CHILI GraFx integration delivers significant benefits to customers:
- Increased Efficiency: Eliminating manual asset searches and file transfers accelerates content creation.
- Enhanced Brand Consistency: Ensuring all graphics adhere to brand guidelines and user rights through metadata preservation and access controls.
- Improved DAM Utilization: Encouraging greater use of the DAM system, maximizing its value for businesses.
- Scalable and Personalized Content: Empowering the creation of tailored content at scale for diverse audiences and channels.
Everyone that needs to access digital assets should be able to get to them while staying in their preferred tool…
Deanna Ballew
Senior Vice President, DXP & AI - Acquia
How Acquia Connects with CHILI GraFx
The Acquia DAM Connector for CHILI GraFx leverages CHILI GraFx’s Connector Framework to deliver a seamless connection between Acquia DAM and CHILI GraFx Studio. This plug-and-play solution allows Acquia users to instantly access and use brand-approved assets directly within CHILI GraFx.
The integration preserves metadata and user permissions, ensuring compliance and brand consistency across all creative outputs.
For more custom needs, CHILI GraFx & Acquia DAM both sport robust APIs that allow for deeper, tailored integrations, enabling businesses to scale and automate their creative workflows with precision.
Collaborative Vision
Acquia and CHILI publish envision a future of continuous innovation and collaboration, with plans to integrate Acquia's Product Information Management (PIM) system with CHILI GraFx alongside their existing DAM integrations. The goal is to further enhance the automation and personalization capabilities of both platforms, empowering brands to create even more engaging and impactful content experiences.
The integration of Acquia DAM and CHILI GraFx is like peanut butter and jelly– they go well together, a perfect match.
Deanna Ballew
Senior Vice President, DXP & AI - Acquia
Shared Success Stories
Partnering with CHILI publish means you gain a dedicated ally in promoting your company’s success. The Acquia and CHILI publish collaboration has already delivered outstanding results, empowering brands to scale their creative production while ensuring consistency. Here are some success stories showcasing the impact of our business and technical partnership.
Tales of Transformation - Acquia
Article on how Acquia, recognizing the growing demand for streamlined asset transformation, partnered with CHILI publish to develop the Acquia DAM Connector for CHILI GraFx.
Acquia on CHILIpulse Podcast
Podcast where Bram Verniest sits down with Deanna Ballew, Senior Vice President DXP & AI at Acquia, and Ward De Langhe, CPO at CHILI publish, to discuss leveraging the Acquia DAM Connector for CHILI GraFx to drive brand consistency and efficiency in your campaigns.
Automate Creative Flow with Acquia DAM & CHILI GraFx
Article on how Acquia DAM Connector for CHILI GraFx empowers teams to streamline campaign production, ensuring efficiency, brand consistency, and seamless collaboration.
Acquia DAM Connector Page
Page dedicated to Acquia DAM Connector for CHILI GraFx, showing how it bridges the gap between asset management and graphic production, enabling users to create high-quality, on-brand content at scale.
Metadata enriches assets, making automation more effective. For example, localized content can be generated quickly, ensuring brand consistency across different regions.
Deanna Ballew
Senior Vice President, DXP & AI - Acquia
We serviced 2027 stores and sent out 4,536,519 mailings, reaching over 4 million households. Every single mailer was uniquely tailored to each household. While this might seem like a production nightmare, it wasn't.
I think localization is a great use case, enabling your regional teams to grab their Smart Templates and then use the same images and data, translating it into the correct language. You can then efficiently distribute all of that content. It's an amazing use case, in my opinion.
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Company profile
Acquia is a renowned provider of Digital Experience Platforms (DXP), empowering brands to build, manage, and optimize digital experiences across various channels. Their comprehensive suite of solutions includes content management, marketing automation, personalization, and digital asset management (DAM). Acquia's commitment to innovation and customer-centricity has established them as a leader in the DXP market.
Partner Website
https://www.acquia.com/Related Content
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