Create Graphic Content at Scale
How CHILI GraFx differs from other Creative Automation tools
CHILI GraFx is a true creative automation platform that brings big productivity gains to large-scale creative workflows. It's used by brands, retailers and agencies across the globe to streamline the high-volume creation of on-brand print, digital, and animated materials through brand portals and/or data-driven solutions.
Trusted the world over by major businesses like Coca-Cola, Airbus, Mars, Electrolux, Hogarth, HH Global, Intermarché, Carrefour and many others, CHILI GraFx is built for designers who want to produce their best creative work while empowering centralized control over brand and creative production.
It’s been such a timesaver for everyone. We can now even offer a print-ready design in 10 minutes, instead of sitting around for days waiting for corrections, design or content changes, let alone corporate approval.
Nico Potvin
Co-Founder & CEO, BE - Kadanza
Full Multichannel Graphic Production
CHILI GraFx is a true one-stop shop for all creative production. While many competitors provide for digital-only use cases, CHILI GraFx delivers high-quality output of digital, print, and motion graphics.
Produce personalized content for everything from a phone screen to printed collateral for a retail point of sale.
Create Brand Portals
Many digital design platforms require users to work within their branded toolsets and environments. CHILI GraFx is different. As a true SaaS platform, you can create precisely the branded creative automation portal you want and choose the tools you make available to your users.
Leverage brand portals to empower your internal and external users with the latest brand assets.
Integrate Data & Tech
CHILI GraFx is ready to connect to your data and tech stacks – DAM, PIM, CRM, or any other API-enabled platform — then use powerful Smart Templates and advanced business logic capabilities to drive the dynamic creation and production of design variants for full headless graphic production driven by data.
Connect to your data, your design and tech stacks for automated graphic production.
API-First Platform for Development
While some online design platforms offer a limited API to enable communication with their service, CHILI GraFx is a fully-fledged creative automation platform with a comprehensive, open API and SDK that makes it possible to build completely bespoke creative production solutions for any scale and domain of business.
Build your dream solution with our complete API and stay in control with powerful insights.
Unique Fair-Pricing Model
We believe in a pricing structure that adapts to your needs, not the other way around. CHILI GraFx’s unique “pay as you grow” model not only enables scaling at your pace, but motivates us to help you maximize your ROI.
Experience a unique pricing model meticulously crafted to benefit brands and agencies.
Creativity itself is not broken or irrelevant. But the creative process has not kept pace. Companies should modernize the process surrounding creativity.
Jay Pattisall
Principal analyst - Forrester
How CARREFOUR Boosts Multichannel Graphics Production with CHILI GraFx
CARREFOUR, the largest retail network in France, supercharges its promotional capabilities using ARISTID Retail Technology solutions, boosted by the power of CHILI GraFx, the Creative Automation Engine. By placing data at the heart of its activities, CARREFOUR aims to offer its customers a revolutionary shopping experience.
CHILI GraFx vs other Online Creative solutions
| CHILI GraFx | Most Online Creative Tools |
| Features for Designers, Integrators, and End users | Built for designers only |
| Advantageous pricing based on renders with unlimited end-user access | Per user model (expensive for Agencies & large Brands) |
| One platform for both digital (static & animated) and high-quality, press-ready print | Digital only, or poor quality print |
| API-first approach (all platform functionality is accessible through the API) - plus, a dedicated SDK | Selective API (e.g. enterprise only), and very limited development options |
| Open connectivity with any MarTech | Siloed environments and limited connectivity |
| Use any data source to drive headless production | Hands-on, manual workflows |
| Sophisticated business logic can be deployed by a designer without technical background | Developer resources missing for automated template customization |
| AI-Assisted Smart Template creation with GraFx Genie | Rudimentary AI-assitance at best |
Smart Templates, Powerful Apps and Features
At the core of CHILI GraFx lie innovative Smart Templates. These aren’t your ordinary templates.
- Smart Templates can use data and logic to drive content and design of personalized assets. Automate personalized graphic production at scale and get to market much faster.
- Smart Templates enable end users to customize content safely in templates that contain rules and brand guidelines. No more waiting for designers or agencies to create the final output, and no risk of off-brand content.
- Smart Templates automatically generate multichannel output variants of the same graphic. Win back time from mindless, repetitive work, and focus on the creative process.
A Complete Global Ecosystem to Support Your Growth
While many SaaS solutions do everything possible to minimize human contact with their customers, that's not how we roll at CHILI publish. We provide support, community, events, and resources to ensure your experience with our solutions is as productive as it is pain-free.
Skip the chatbots and enjoy training, onboarding, certification, partners, support, community, events and more.
We went from 2000 hours spent on one-off designs to just 117 hours the year after
The Variable Actions functions is everybody’s sweetheart. We’re creating templates non-stop, and this function truly is the single source of data-driven collateral creation. It allows the client to leverage its data sources to produce multiple production-ready documents.
Now users no longer require a designer to create a document as the dynamic, asset-driven templates are already uploaded, ready for adjustments.
