Director of Creative Operations

Optimize Workflows, Maximize Impact, Stay on Brand

As Director of Creative Operations, you're under constant pressure to deliver more campaigns with greater personalization, across an ever-expanding array of channels. CHILI GraFx empowers your teams and streamlines creative production, freeing you to focus on the strategic initiatives that boost creative impact, all while ensuring flawless, on-brand execution at scale.

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Innovate Faster, Deliver Smarter

AI Meets Automation

You need cutting-edge graphic content creation tools to stay ahead of demand. CHILI GraFx puts AI and automation innovations at your fingertips, and ensures vital connectivity between all your systems.

  • Simplify Template Creation with AI-powered GraFx Genie.
  • Integrate Existing Systems with plug-and-play Connectors.
  • Automate for Any Channel including digital, print, and animation.
Create Once, Publish Everywhere

Manage Multichannel Complexity

Adapting content for the multichannel is hugely time-consuming. CHILI GraFx produces variants for every output type instantly, while safeguarding your brand across all touch points.

  • Save Design Time with channel-agnostic Smart Templates.
  • Connect Existing Systems with MarTech stack Connectors.
  • Produce Data-Driven Variants for any channel automatically.

Multichannel agility requires team alignment, centralization and structuring of ‘first party data’, and the use of the best graphical automation tools. These conditions are essential to meet the massive demands for both dynamic and personalized content.

Florian Payri

@ ARISTID Retail Technology

Use Data to Drive Creative Work

Boost Creativity with Data-Driven Strategies

Integrating data is the key to producing targeted, impactful campaigns at scale, but too often this constrains creative possibilities. CHILI GraFx works with data sources, boosting both design and content output.

  • Personalize Designs with integrated data sources.
  • Fuel Designs with Data for instant creative iterations.
  • Make Informed Decisions with real-time production insights.
Free Your Team, Boost their Creativity

Automate Repetitive Tasks

Resizing, reformatting, revising… these tedious tasks drain creative energy. CHILI GraFx automates repetitive, non-creative work, so your team can focus on delivering inspired work.

  • Elevate Creativity above repetitive tasks with AI.
  • Streamline Creative Ops on a cloud-based platform.
  • Unlock Global Brand Enablement with GraFx Stylekits guidelines.

We were 40-60% faster in the creation process and are saving €375,000 per year.

Sandra Rahaj

Product Owner

@ Trumpf

Book your Demo!

Ready for a one-on-one demo of CHILI GraFx specially tailored to your work as a Director of Creative Operations? Fill out your details, and we'll book a specialist to show you the potential of CHILI GraFx.