Cavin-Baudat defied industry norms, cutting time-to-market by 40%. Their secret? CHILI GraFx creative automation.
Print continues to play a crucial role in many sectors despite the rise of digital screen technology. In recent years, the industry has continued to evolve rapidly, undergoing several major transformations, driven by a variety of economic, technological, and environmental factors.
Cavin-Baudat, a Swiss printing and creative agency, sought to enhance the services they offer their customers by enabling 24/7 ordering of printed products through a user-friendly and intuitive interface.
They turned to CHILI GraFx to meet these needs, allowing their customers to self serve personalization of printed materials. This reduced time-to-market by 40%, and also led to an overall lowering of costs.
Before integrating CHILI GraFx, Cavin-Baudat faced time-consuming and inefficient processes involving extensive back-and-forth communications between customers and their team. Customers would request quotes and provide customization details, leading to multiple rounds of layout adjustments and final checks. This process not only delayed production but also strained resources.
To address their challenges, Cavin-Baudat integrated CHILI GraFx’s creative automation engine into their Brand Shop platform. This provided a centralized hub for Smart Template creation and real-time customer customization. Customers can now create, verify, and adjust their layouts for digital and print directly in the web browser, significantly reducing the need for multiple exchanges and accelerating the production process.
The Cavin-Baudat/CHILI GraFx solution includes:
The integration of CHILI GraFx with Cavin-Baudat’s Brand Shop platform has brought significant value, including:
Cavin-Baudat's deployment of CHILI GraFx has significantly enhanced their operations, resulting in faster production times, consistent branding, and substantial cost savings.
If you’re interested in bringing these capabilities to your own software solutions, reach out to explore how CHILI GraFx can elevate your marketing solution.
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Cavin-Baudat is a Swiss printing and creative agency. They specialize in high-quality digital and offset printing, offering innovative solutions through their Creative Printing and Creative Agency divisions. Their services include Smart Template creation for CHILI GraFx, marketing materials, and a user-friendly online Brand Shop for 24/7 ordering and customization. Dedicated to excellence, innovation, and sustainability, Cavin-Baudat aims to elevate brand communication with a focus on both digital and print media.